Concept & script
One clear idea, a script and a shot list, written for the scroll, not the cinema.
SERVICE 06 · REELS & VIDEO ADS
Clappy is ready when you are. We make short videos and ads for Instagram, TikTok and Facebook: a hook in the first second, a reason to care and one clear next step.
from€350pack of 3 reels · excl. VAT
MADE IN THE LAB · REELS
Vertical, sound-off, words on screen: our own launch reels, plus a launch reel made as an example for a streetwear label. Tap a reel to watch it larger.
YOUTUBE ADS · MADE IN THE LAB
YouTube ads built the way they get watched, eight seconds and one clear offer: a hook before the skip button appears, the value in three short lines, then the promo and one action. Three examples, all AI-assisted and made in the lab.
ANATOMY OF A 15-SECOND AD
Movement or a question in the first second. Most people decide here whether to keep watching.
The product, the place or the result, shown rather than explained. Big words on screen, because most people watch without sound.
A review, a number, a face. A reason to believe.
One clear offer and one action. Book, shop or message, with nothing else competing.
WHAT’S INCLUDED
Everything needed to go from “we should do video” to a reel that’s live and doing its job.
One clear idea, a script and a shot list, written for the scroll, not the cinema.
Three opening variations, so you can test which first second stops the most thumbs.
Cut to rhythm, with bold on-screen words in your brand’s style.
Readable captions, because most people watch with the sound off.
9:16 for Reels and TikTok, plus 4:5 and 1:1 for feed ads.
Files and specs ready for Meta and TikTok, with a short caption for each.
IS THIS FOR YOU?
HOW IT GOES
More bookings, a launch, an offer? One goal per reel.
A short script and three opening options you approve before we edit.
We cut, animate and subtitle, then you give feedback twice.
All formats delivered, and tips on which hook to test first.
STARTING PRICE, EXCL. VAT€350
for three reels.
WHAT SHAPES THE PRICE
GOOD QUESTIONS
Not necessarily. We can work from your photos, website, product shots or short phone clips, or design the reel entirely from graphics, screens and motion type.
Vertical 9:16 for Reels, TikTok and Stories, plus 4:5 and 1:1 versions for feed ads when needed, with subtitles burned in.
Yes. That’s part of Creative & campaigns, where we plan, launch and report on Meta and TikTok ads.
A pack of three short reels (up to 15 seconds each) from one idea, with concept, script, editing, motion type and two feedback rounds. Excl. VAT.
For organic posts, often yes. For paid ads, we use licensed music, because trending tracks usually aren’t cleared for advertising.
ALSO IN THE TOOLBOX
A proper brief or a half-formed thought.
We’d love to hear it.